About PRZM

What PRZM solves for:

Siloed systems solve one problem while creating another. This kills efficiency and profitability for towing companies.

The lack of a true system of record leaves owners and operators reliant on a patchwork of tools and thousands of pounds of paper per year to get from dispatch to release.

Beyond the operational hurdles this creates, it’s our view that this bottleneck prevents towing companies from leveraging two assets: Data and Space. Our goal is to unlock both of those assets so towing companies, whether they run 1,000 trucks or one, can generate more revenue and increase profitability through efficiency gains.

Simply put, we want to better execute on and enhance the promises legacy towing and dispatch software has made for years. We do this by providing AI tooling that actually cuts down on the time teams spend with tedious double entry, while providing an enhanced layer of claims protection with cleaner data, better images, and clear chain of custody.

Standardized data and more efficient process make it easy for towing companies to strengthen relationships and deepen integration into the processes of insurance motor clubs and municipalities.

60% of total loss candidates are handled by towers. Insurers lack access to structured data about those claims.

As a consequence, first notice of loss starts with partial, delayed, and unstructured data. This has downstream effects on cycle times, accuracy of valuations, and ultimately how much insurers are able to recover.

Towers are mission critical in the claims process, but communication and data transfer between insurers and towing companies is an unstructured and manual process. With PRZM, insurers capture real-time vehicle and incident data at the moment of tow--accelerating cycle times.

Like a customer data platform sits between first-party data and downstream tools, PRZM is the layer between tower collected information and the processes insurers rely on that data to complete.

PRZM is not just another inspection tool. We deliver AI-ready vehicle data and imaging, exact locations, and timestamps that insurers can trust and act on immediately. This turns a drawn out, adjuster-driven process into a tech-driven one that gives insurers real time visibility.

Who We Are

We give teams powering the physical economy superpowers.

We’ve spent a combined 40+ years building systems of record in the towing, automotive, and staffing industries. Our obsession is building digital tools that integrate seamlessly with physical processes.

Deep Towing & Automotive Expertise

Our team has spent the last decade working closely with towers, recyclers, and dealerships to understand exactly how technology can make their lives easier.

We Build From the Ground Up

We aren’t strapping new features to outdated technology. Our solution is custom-made in partnership with those who use it daily.

People-First Product Design

Our work impacts roadside conditions and the people who work in them. We factor that into every product decision we make.

The Data Layer Powering the Salvage and Abandoned Vehicle Economy